IMP's
Strategic Partners and Global Marketing Alliances
Innovative Media Productions/Brand Marketing Group works in partnership with a variety of international television,
sponsorship, liscensing and event production companies to develop marketing programs, branded entertainment and provide
full-service business development consulting services to its global clients. In the licensing
area, IMP has recently expanded and co-ventured with two former IMG mega-agents who have formed their own company, All-American
Licensing and Management Group (AALMG). Michael Gottsegen and Tim Rothwell have vast experience in corporate, fashion, sports
and trademark licensing and merchandising. Both were top executives at Universal Studios, Marvel and, most recently, licensing
giant, IMG, managing branded portfolios of over $7B of sales. Among the clients they have represented are The PGA Tour, Chevron,
Wimbledon, Ferrari, MLB, Playboy, EA Sports, Arnold Palmer, Tiger Woods, and global licensing programs for franchises such
as ET and Jurassic Park. Unlike IMG, where the sole focus is on massive licensing deals, IMP/AALMG takes a more boutique approach to
working with clients while utilizing the same relationships and expertise as you would find in working with any
of the world's top licensing agencies.
